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PlayWay S.A. has secured a licensing agreement with Mazda Ace Co. Ltd to feature four specific Mazda vehicle models in its software.
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The licensed vehicles include the 1978 Mazda Savanna RX-3, 1990 Savanna RX-7 GT-X, 2000 Mazda RX-7 Type RS, and 2016 Mazda Roadster.
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These assets are slated for integration into the upcoming title Car Mechanic Simulator 2017 to improve simulation realism.
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This partnership follows a series of similar licensing deals finalized by PlayWay S.A. prior to March 2017 with brands including Dodge, Chrysler, Plymouth, Jeep, RAM, and Lotus.
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The acquisition of these trademarks is part of a broader corporate strategy to strengthen PlayWay S.A.'s competitive position in the vehicle simulation genre through authentic branding.