Updated Jun 25, 2026 by Sega Sammy Holdings
Sega Sammy reported fiscal year 2025 net sales of 428.9 billion yen and operating income of 48.1 billion yen, with net profit rising to 45.0 billion yen following the divestment of Phoenix Resort.
The company is executing a transmedia strategy for core franchises like Sonic the Hedgehog, supported by a film and animation pipeline extending through 2027.
Sega Sammy acquired Stakelogic for 20.93 billion yen to expand its presence in the North American online gaming market.
Management projects a recovery to 475.0 billion yen in sales for fiscal year 2026, driven by a new game pipeline and the revitalization of the Pachislot business.
The company has set a medium-term financial target of a cumulative adjusted EBITDA exceeding 230 billion yen by 2027 while maintaining a 50% total shareholder return ratio.
Growth in the Entertainment Contents division was driven by high-margin repeat game sales and the successful integration of Rovio, while the Gaming division achieved profitability through record casino performance at Paradise SegaSammy.
Sega Sammy reported fiscal year 2025 net sales of 428.9 billion yen and operating income of 48.1 billion yen, with net profit rising to 45.0 billion yen following the divestment of Phoenix Resort.
The company is executing a transmedia strategy for core franchises like Sonic the Hedgehog, supported by a film and animation pipeline extending through 2027.
Sega Sammy acquired Stakelogic for 20.93 billion yen to expand its presence in the North American online gaming market.
Management projects a recovery to 475.0 billion yen in sales for fiscal year 2026, driven by a new game pipeline and the revitalization of the Pachislot business.
The company has set a medium-term financial target of a cumulative adjusted EBITDA exceeding 230 billion yen by 2027 while maintaining a 50% total shareholder return ratio.
Growth in the Entertainment Contents division was driven by high-margin repeat game sales and the successful integration of Rovio, while the Gaming division achieved profitability through record casino performance at Paradise SegaSammy.