Updated Mar 21, 2026 by Asociación Española de Distribuidores y Editores de Software de Entretenimiento
The Spanish video game market contracted by 16% in 2009 to a total value of €1.20 billion, yet it remained the dominant entertainment sector, accounting for 53% of total consumption.
Software sales totaled €638 million (53% of the market) and hardware sales reached €562 million (47%), with both segments experiencing double-digit declines of 14.2% and 18.3% respectively.
Unit sales volume fell across the board, with hardware units dropping 14.3% to 2.72 million and software units decreasing 11.1% to 18.14 million.
The Wii led console sales with a 23.6% share of market value, while PC software remained a niche segment, contributing only 8.7% of total software value.
Advertising investment in the sector fell by 24% to €180.8 million, with television remaining the primary medium for industry promotion.
Anti-piracy enforcement remained a priority, resulting in 327 investigations, 46,118 seizures, and 563 legal actions throughout the year.
The Spanish video game market contracted by 16% in 2009 to a total value of €1.20 billion, yet it remained the dominant entertainment sector, accounting for 53% of total consumption.
Software sales totaled €638 million (53% of the market) and hardware sales reached €562 million (47%), with both segments experiencing double-digit declines of 14.2% and 18.3% respectively.
Unit sales volume fell across the board, with hardware units dropping 14.3% to 2.72 million and software units decreasing 11.1% to 18.14 million.
The Wii led console sales with a 23.6% share of market value, while PC software remained a niche segment, contributing only 8.7% of total software value.
Advertising investment in the sector fell by 24% to €180.8 million, with television remaining the primary medium for industry promotion.
Anti-piracy enforcement remained a priority, resulting in 327 investigations, 46,118 seizures, and 563 legal actions throughout the year.