Market (PC & Console)·Updated Mar 17, 2026 by Video Game Insights
The global PC gaming market is highly concentrated, with the top 10 games generating 61% of total revenue and the top 100 titles capturing 91% of the market share.
In 2023, the PC market reached $9 billion in revenue from 580 million units sold on Steam, marking a recovery from stagnation between 2020 and 2022.
Consumer preference shifted toward high-quality, story-focused premium titles, causing them to outperform live-service models during the 2023 period.
Financial viability is difficult for most developers, as only 5% of new releases on Steam earned more than $100,000 in 2023.
While Action and Adventure remain the dominant genres, RPGs experienced the most significant growth, whereas Simulation and MMO categories saw a decline in market share.
Long-term growth through 2028 is expected to be driven by rising average prices for both AAA and indie titles rather than significant increases in unit sales volume.
The 2024 market outlook anticipates a temporary contraction due to a lighter release schedule and increased competition from console discounts and subscription services.
The global PC gaming market is highly concentrated, with the top 10 games generating 61% of total revenue and the top 100 titles capturing 91% of the market share.
In 2023, the PC market reached $9 billion in revenue from 580 million units sold on Steam, marking a recovery from stagnation between 2020 and 2022.
Consumer preference shifted toward high-quality, story-focused premium titles, causing them to outperform live-service models during the 2023 period.
Financial viability is difficult for most developers, as only 5% of new releases on Steam earned more than $100,000 in 2023.
While Action and Adventure remain the dominant genres, RPGs experienced the most significant growth, whereas Simulation and MMO categories saw a decline in market share.
Long-term growth through 2028 is expected to be driven by rising average prices for both AAA and indie titles rather than significant increases in unit sales volume.
The 2024 market outlook anticipates a temporary contraction due to a lighter release schedule and increased competition from console discounts and subscription services.