Koei Tecmo achieved record-high sales of ¥39.7 billion during the first half of the fiscal year ending March 2024, representing a 14.3% year-on-year increase. This growth was primarily fueled by the successful launch of Fate/Samurai Remnant and record performance within the mobile gaming segment, specifically through titles like Atelier Resleriana. While operating profit experienced a 24.4% decline to ¥13.8 billion due to increased labor and subcontracting expenses, ordinary profit rose significantly by 31.3% to ¥23.2 billion. These results reflect a robust financial position as the company pursues its Third Medium-Term Management Plan, which targets ¥100 billion in annual sales and ¥40 billion in operating profit by the end of fiscal year 2024.
The strategic focus remains on a multi-layered revenue cycle that prioritizes global intellectual property expansion and high-performance smartphone titles. Projections for the full fiscal year anticipate ¥95 billion in net sales, supported by a 37.9% increase in the Japanese market and a 22.6% rise in overseas unit sales. To sustain this momentum, the company is leveraging its proprietary Katana Engine and a disciplined project management framework to ensure consistent profitability across multi-platform releases. Key upcoming titles, such as Rise of the Ronin, are central to the objective of establishing new global franchises capable of selling five million units.
Long-term stability is anchored in a combination of IP licensing and internal human capital development. The company has implemented eight consecutive years of base salary increases to foster innovation and maintain a competitive edge in technical proficiency. By balancing established franchises like Romance of the Three Kingdoms and Warriors with new collaborations and digital-first strategies, the organization aims to mitigate development risks while maximizing the lifecycle of its core assets across global markets.