Updated Mar 21, 2026 by Koei Tecmo
Tecmo Koei achieved record-breaking profitability in FY2012, marking the third consecutive year of profit growth with operating profit rising 7.8% to 6.2 billion yen and ordinary profit surging 18.2% to 8.8 billion yen.
Despite a 2.5% decline in total sales to 34.6 billion yen, the company set an FY2013 growth target of 37 billion yen in sales and 7 billion yen in operating profit.
While Japan remains the primary market at 83% of total sales, the company saw a significant 47.3% year-over-year increase in overseas unit sales, driven largely by performance in North America.
The company is pivoting its mobile strategy from feature phones to smartphones and native applications, with a specific focus on expanding social game presence in the Asian market.
Strategic initiatives for FY2013 include multi-platform support for new hardware such as the Wii U and PlayStation 4 and the expansion of the digital download business.
Long-term growth will be driven by a strategy of cross-media IP integration, leveraging franchises like Nobunaga’s Ambition across animation, events, and toys.
Tecmo Koei achieved record-breaking profitability in FY2012, marking the third consecutive year of profit growth with operating profit rising 7.8% to 6.2 billion yen and ordinary profit surging 18.2% to 8.8 billion yen.
Despite a 2.5% decline in total sales to 34.6 billion yen, the company set an FY2013 growth target of 37 billion yen in sales and 7 billion yen in operating profit.
While Japan remains the primary market at 83% of total sales, the company saw a significant 47.3% year-over-year increase in overseas unit sales, driven largely by performance in North America.
The company is pivoting its mobile strategy from feature phones to smartphones and native applications, with a specific focus on expanding social game presence in the Asian market.
Strategic initiatives for FY2013 include multi-platform support for new hardware such as the Wii U and PlayStation 4 and the expansion of the digital download business.
Long-term growth will be driven by a strategy of cross-media IP integration, leveraging franchises like Nobunaga’s Ambition across animation, events, and toys.