The German games market grew by 19% in 2021, reaching €5.448 billion, following strong growth in 2020. In-game and in-app purchases were major growth drivers, increasing by 30% to €4.239 billion.
02
59% of Germans play computer and video games, a 6% increase since 2019, with 48% of players being women and 52% men. This indicates sustained engagement even after the pandemic-related surge in 2020.
03
The German games industry is experiencing an upward trend, with increases in both companies and employees in 2021 and 2022. This growth is partly attributed to increased games-related study programs at universities.
04
Germany has introduced a games funding scheme and its first federal games strategy, which aims to make Germany a globally competitive location for the games industry. Regional funding has also increased, with new schemes launched in Rhineland-Palatinate and plans in Mecklenburg-Vorpommern and Schleswig-Holstein.
05
Esports has become a mass movement in Germany, with a growing number of hobby players, clubs, and professional esports players. The esports player foundation provides comprehensive support for aspiring professionals, including sports psychology, nutrition, and financial coaching.
Insights
01
The German games market grew by 19% in 2021, reaching €5.448 billion, following strong growth in 2020. In-game and in-app purchases were major growth drivers, increasing by 30% to €4.239 billion.
02
59% of Germans play computer and video games, a 6% increase since 2019, with 48% of players being women and 52% men. This indicates sustained engagement even after the pandemic-related surge in 2020.
03
The German games industry is experiencing an upward trend, with increases in both companies and employees in 2021 and 2022. This growth is partly attributed to increased games-related study programs at universities.
04
Germany has introduced a games funding scheme and its first federal games strategy, which aims to make Germany a globally competitive location for the games industry. Regional funding has also increased, with new schemes launched in Rhineland-Palatinate and plans in Mecklenburg-Vorpommern and Schleswig-Holstein.
05
Esports has become a mass movement in Germany, with a growing number of hobby players, clubs, and professional esports players. The esports player foundation provides comprehensive support for aspiring professionals, including sports psychology, nutrition, and financial coaching.