Updated Jun 25, 2026 by Modern Times Group
Modern Times Group (MTG) has integrated ESG considerations into its core business strategy to mitigate material risks and drive profitability among millennial and Gen Z audiences.
The company identified health and well-being and gender equality as the top-tier priorities within its three-tier materiality analysis.
MTG implemented nine new group policies, including frameworks for anti-bribery, data protection, and whistle-blowing, to standardize corporate governance.
The newly implemented group policies achieved a 94% employee adoption rate during the 2019 reporting period.
Key risk mitigation efforts focus on addressing discrimination, event security, exploitation of minors, corruption, occupational health, mental health, irresponsible marketing, and gaming addiction.
Modern Times Group (MTG) has integrated ESG considerations into its core business strategy to mitigate material risks and drive profitability among millennial and Gen Z audiences.
The company identified health and well-being and gender equality as the top-tier priorities within its three-tier materiality analysis.
MTG implemented nine new group policies, including frameworks for anti-bribery, data protection, and whistle-blowing, to standardize corporate governance.
The newly implemented group policies achieved a 94% employee adoption rate during the 2019 reporting period.
Key risk mitigation efforts focus on addressing discrimination, event security, exploitation of minors, corruption, occupational health, mental health, irresponsible marketing, and gaming addiction.