Updated Mar 23, 2026 by GREE
GREE projects Q3 FY2023 operating income for its Internet and Entertainment Business to range between ¥1.0 billion and ¥1.5 billion, heavily dependent on the performance of new Korean and traditional Chinese releases of 'Heaven Burns Red'.
The 'REALITY' metaverse platform has achieved profitability, with significant overseas growth led by North America, followed by Indonesia and Thailand.
GREE is scaling marketing spend in Q3 to support the one-year anniversary of 'Heaven Burns Red' and the international expansion of the 'REALITY' platform.
The 'REALITY' user base is primarily composed of Gen Z females who prioritize private communication features, driving consistent monetization through gifting, avatar sales, and in-game purchases.
The Anime Business is shifting toward an in-house model to develop game-to-anime adaptations, aiming to diversify intellectual property and increase long-term user engagement.
The Investment and Incubation Business is expected to face short-term losses due to current market conditions, though the company maintains a strategy of diversified investment timing to stabilize long-term contributions.
GREE projects Q3 FY2023 operating income for its Internet and Entertainment Business to range between ¥1.0 billion and ¥1.5 billion, heavily dependent on the performance of new Korean and traditional Chinese releases of 'Heaven Burns Red'.
The 'REALITY' metaverse platform has achieved profitability, with significant overseas growth led by North America, followed by Indonesia and Thailand.
GREE is scaling marketing spend in Q3 to support the one-year anniversary of 'Heaven Burns Red' and the international expansion of the 'REALITY' platform.
The 'REALITY' user base is primarily composed of Gen Z females who prioritize private communication features, driving consistent monetization through gifting, avatar sales, and in-game purchases.
The Anime Business is shifting toward an in-house model to develop game-to-anime adaptations, aiming to diversify intellectual property and increase long-term user engagement.
The Investment and Incubation Business is expected to face short-term losses due to current market conditions, though the company maintains a strategy of diversified investment timing to stabilize long-term contributions.