The global gaming market is projected to reach $205 billion by 2026, with mobile gaming currently accounting for over 70% of total industry revenue and contributing $106.8 billion in 2023.

According to "State of Play": The global gaming market is projected to reach $205 billion by 2026, with mobile gaming currently accounting for over 70% of total industry revenue and contributing $106.8 billion in 2023.

Subscription-based gaming is poised for massive expansion, with the user base expected to grow from 7 million in 2023 to 87 million by 2028, while subscription revenue is forecasted to reach $14 billion.

According to "State of Play": Subscription-based gaming is poised for massive expansion, with the user base expected to grow from 7 million in 2023 to 87 million by 2028, while subscription revenue is forecasted to reach $14 billion.

Female gamers represent approximately 50% of the U.S. audience and are a significant driver of spending, yet only 26% of studios practice inclusive hiring and 18% conduct diversity training, representing a major untapped revenue opportunity.

According to "State of Play": Female gamers represent approximately 50% of the U.S. audience and are a significant driver of spending, yet only 26% of studios practice inclusive hiring and 18% conduct diversity training, representing a major untapped revenue opportunity.

The United States accounts for roughly 40% of 2024 mobile gaming growth, while markets including South Korea, France, Brazil, and Turkey are achieving double-digit gains.

According to "State of Play": The United States accounts for roughly 40% of 2024 mobile gaming growth, while markets including South Korea, France, Brazil, and Turkey are achieving double-digit gains.

RPG, Match-and-Party, and Casino titles are projected to generate 20–25% of total mobile spend, as developers increasingly apply mobile-style LiveOps and in-app purchase strategies to PC and console platforms.

According to "State of Play": RPG, Match-and-Party, and Casino titles are projected to generate 20–25% of total mobile spend, as developers increasingly apply mobile-style LiveOps and in-app purchase strategies to PC and console platforms.

Pay-as-you-go cloud service models are emerging as a critical financial alternative for smaller studios to mitigate the high upfront costs of infrastructure.

According to "State of Play": Pay-as-you-go cloud service models are emerging as a critical financial alternative for smaller studios to mitigate the high upfront costs of infrastructure.

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Key Insights

State of Play

Xsolla~67 min full read

01
The global gaming market is projected to reach $205 billion by 2026, with mobile gaming currently accounting for over 70% of total industry revenue and contributing $106.8 billion in 2023.
See it on page 15
02
Subscription-based gaming is poised for massive expansion, with the user base expected to grow from 7 million in 2023 to 87 million by 2028, while subscription revenue is forecasted to reach $14 billion.
See it on page 16
03
Female gamers represent approximately 50% of the U.S. audience and are a significant driver of spending, yet only 26% of studios practice inclusive hiring and 18% conduct diversity training, representing a major untapped revenue opportunity.
See it on page 25
04
The United States accounts for roughly 40% of 2024 mobile gaming growth, while markets including South Korea, France, Brazil, and Turkey are achieving double-digit gains.
See it on page 33
05
RPG, Match-and-Party, and Casino titles are projected to generate 20–25% of total mobile spend, as developers increasingly apply mobile-style LiveOps and in-app purchase strategies to PC and console platforms.
See it on page 35
06
Pay-as-you-go cloud service models are emerging as a critical financial alternative for smaller studios to mitigate the high upfront costs of infrastructure.
See it on page 43

That's the gist.

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