HBO Max revenue on iOS grew 16.6% month-over-month in June 2022, driven by the launch of Westworld Season 4.
Social app Bigo Live experienced significant revenue volatility, declining 6.8% on iOS and over 25% on Google Play.
BeReal emerged as a leading U.S. social app, achieving a 40% month-over-month increase to reach 11.6 million monthly active users.
Shopping app performance diverged significantly, with SHEIN downloads falling 6.7% on iOS while Amazon India grew 55% on Google Play ahead of Prime Day.
Keynote downloads surged 141% following a strategic advertising push that increased deduplicated creatives on Android by 90%.
Lazada, Pizza Fan Greece, and SWOODOO significantly ramped up advertising activity, with creative inventory increases ranging from 82.8% to 83%.
That's the gist.
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