Fiscal Year Ending 1st Half Financial Overseas Titles

For the first half of the fiscal year ending September 2010, net sales fell to 11,069 million yen from 15,264 million yen, resulting in an operating loss of 1,656 million yen.

The company maintains a full-year forecast of 34,500 million yen in sales and a projected operating profit of 4,000 million yen.

Operating losses were impacted by 510 million yen in goodwill amortization expenses following the merger of Koei and Tecmo and the acquisition of Koei Net Co., Ltd.

Management aims to increase overseas revenue from 15.8% to 18.1% of total sales by the end of the fiscal year, with a focus on growth in North America and Europe.

A new Global Marketing Department has been established to integrate international market feedback into the early stages of game development.

The company is prioritizing expansion into social and mobile gaming, evidenced by the success of 'Nobunaga’s Ambition for Everyone,' which reached over one million users on the Mobage platform.

Future digital strategy centers on continuous content releases, smartphone implementation, and entry into global social platforms like Facebook.