The primary aim of the presentation is to convey KRAFTON’s financial performance and strategic direction for its PUBG intellectual property and related franchise initiatives during the first quarter of 2025. Consolidated results prepared under Korean IFRS show record quarterly revenue of KRW 874.2 billion, a 31.3 percent increase year‑on‑year, driven by strong growth across PC, mobile and console platforms. Operating profit reached KRW 457.3 billion, up 47.3 percent YoY, while adjusted EBITDA rose to KRW 505.1 billion, reflecting a 33.4 percent improvement. Net profit improved modestly to KRW 371.5 billion (+6.6 percent YoY) but fell 24.4 percent quarter‑on‑quarter due to foreign‑exchange effects and higher non‑operating expenses. Platform‑level analysis reveals mobile revenue of KRW 532.4 billion, up 32.3 percent YoY and 47.0 percent QoQ, while PC revenue climbed to KRW 323.5 billion, a 32.8 percent YoY rise. Console contributions increased 14.2 percent YoY to KRW 13.1 billion. The “Others” category declined sharply, falling 39.2 percent YoY, indicating a shift toward core PUBG services. Personnel costs grew 22.2 percent YoY, reflecting expanded development and publishing activities. Strategically, KRAFTON emphasizes expanding the PUBG franchise through new titles across diverse genres, including a life‑simulation spin‑off and an extraction‑RPG, with early‑access releases targeting 1 million copies sold within a week. The company is integrating advanced AI features such as on‑device language models to enhance gameplay, and it is strengthening its publishing foothold in India via collaborations on the BGMI platform and acquisition of a leading cricket game IP. These initiatives aim to sustain long‑term fan engagement, diversify revenue streams, and position PUBG as a globally influential, evergreen IP.