ReportAbragames
Brazilian Gaming Industry Report 2023
1 Mar 2024171 pages~53 min full read
Brazil’s gaming market grew 3% in 2022 to 103 million players, even as the global market contracted, yet local studios capture only 10% of domestic consumption.
See it on page 11The number of active gaming studios in Brazil reached 1,042 in 2023, representing a 177% increase over the previous five years.
See it on page 25The industry is increasingly export-oriented, with 65% of studios operating abroad generating more than half of their revenue from international markets.
See it on page 13Outsourcing services, particularly in 3D art and animation, surged by 62% in 2022, marking a shift toward providing high-value services to the global entertainment sector.
See it on page 50The workforce grew to over 13,000 professionals in 2022, with a 70% remote work rate and a growing emphasis on administrative roles indicating increased corporate maturity.
See it on page 62Diversity remains a significant challenge, as women account for only 24.3% of the workforce and 82% of companies lack formal internal inclusion policies.
See it on page 74The Brazilian gaming industry represents a rapidly maturing ecosystem that defied global trends in 2022, growing by 3% to reach 103 million players while the international market experienced its first contraction. With 1,042 active studios as of 2023—a 177% increase over five years—the sector is primarily composed of micro and small enterprises concentrated in the Southeast and South regions. Despite this expansion, local studio revenue accounts for only 10% of domestic consumption, highlighting a significant gap between local production and the country’s status as the world’s fifth-largest online gaming population.
Development trends show a shift toward multi-platform strategies, with computers and mobile devices serving as the primary targets for the 1,009 games produced in 2022. While 93% of studios develop proprietary intellectual property, there is a burgeoning reliance on international markets; 65% of studios active abroad derive more than half of their revenue from exports. Furthermore, the industry has seen a 62% surge in outsourcing services, particularly in 3D art and animation, signaling a transition toward high-value service provision for the global entertainment sector.
The workforce expanded to over 13,000 professionals in 2022, characterized by a 70% remote work rate and an increasing focus on administrative roles that suggest greater corporate maturity. However, the industry faces persistent structural and social challenges. The lack of a specific national economic classification complicates data collection, while diversity remains a critical area for improvement. Women represent only 24.3% of the workforce, and minority groups remain underrepresented. While external initiatives and diversity councils aim to foster inclusivity, 82% of companies still lack formal internal inclusion policies, indicating that the sector’s social evolution has yet to match its rapid economic and technical acceleration.
